JAMES FRANCK
User-based Web Measurement

Jim provides sophisticated user-based measurement of a company’s Web site design and performance, based on user interaction and evaluation. Using a proprietary analytical suite of services, the results offer the most objective, corrective and actionable guidelines available. Findings help clients quickly maximize the return of their Web investments. Jim has more than 20 years of experience serving clients in senior positions at Hill & Knowlton and Burson-Marsteller. Away from work, Jim kayaks the scenic and historic rivers of the Midwest and photographs nature’s wonders along the way.