INTERNAL COMMUNICATIONS
Effective internal communications focuses on the heart and soul of an organization - its people. It directly impacts business goals by paying attention to the shared needs of the people who work in the organization. It motivates them, helps them achieve their own career goals, unites them in their commitment to share common values and cultural imperatives and provides forums that offer two-way communication - particularly at times of organizational change.

Employees and their families often represent multiple constituencies - including shareholders, community members and customers; thus, their engagement is critical to long-term success. We help organizations translate business strategy into communications that employees can readily understand and use. Our process is simple but effective. We conduct client-specific brand research to define the business needs, issues and employee mindset; provide a strategic communications program that addresses the issues and priorities; implement the program to the level required; and evaluate business results and refine the program as needed.

Services include:

• Internal communications audits
• Internal brand strategy and positioning
• New channel and message development
• Face-to-face supervisor training and messaging
• Intranet, video, print design and production
• Employee motivational events and meetings
• Leadership effectiveness consulting and training