MEDIA RELATIONS
When executed effectively, media relations has the power to create and change perceptions of major organizations through third-party endorsement. This power can be harnessed by consistently providing smart, on-target counsel, positioning and hands-on story pitching on behalf of our clients to obtain intended coverage. Our media team consists of former top-level journalists and PR practitioners who know how to craft and present a good story relevant to the intended media outlet. Our media outreach process is grounded in understanding the media's needs and perspective, assessing the audience's interests and information needs, and framing the client's message within these contexts.

We provide:

• Media message mapping
• Media strategy development
• Media training
• Media story development and pitching
• Interactive press room design and implementation